The more I thought of this, the more I became convinced that while that may be the current answer, it really shouldn't be the answer. The answer really needs to be everyone in the company. Sales and marketing are really the last mile, or perhaps the most visible people within the organization, but we really need to create sales, or more importantly, customer focused cultures within our organizations.

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!