I spend time and energy traveling to conferences to learn from experienced peers and educating others on some of the fundamentals of online marketing and social media. So I am easily annoyed when I come across so-called experts online who are creating gimmicks and factoids, then using these to sell themselves as knowledgeable marketers. These “experts” have great selling skills, but have very little real marketing knowledge.
Are They Experts? Or Do They Just Have Opinions?
Posted by craigsutton under Social MediaFrom http://craigsutton.net 5089 days ago
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“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
“Rachel: Thanks for your input. I tend to agree with you. It was...”
“Hey Martin,
Honestly, no. I think that most people can tell that they are...”
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