Dark Social is all the virality you cannot see. Invisible traffic to your site, driven from links pasted to a friend in WhatsApp, sent via SMS, dropped into a Slack chatroom. These personal, mobile referrals create the black box in a content marketer’s performance data. And that box is getting bigger ..
How GetSocial is changing the world of content marketing
Posted by
joaoromao under Social Media
From https://blog.chartmogul.com 2910 days ago
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