Penn and Teller understand social media is about consumers talking about brands, not brands talking. Jay Baer shows how the magicians get fans to create content on their behalf.
How Penn and Teller Turn the Audience Into Social Megaphones
Posted by resonancesocial under Social MediaFrom http://www.convinceandconvert.com 4123 days ago
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4123 days ago
This is definitely 100% correct! Social media is always about the people/audience and not about the business. The more you give to your fans, the better the chances of them buying your products and recommending you to their friends.