BizSugar.com › Social Media › Twitter Moments - Should Your Business Care?

Launched on October 6, 2015, Twitter Moments is the embodiment of Twitter’s latest objective as put forth by CEO Jack Dorsey.

“You should expect Twitter to be as easy as looking out your window to see what’s happening. You should expect Twitter to show you what’s most meaningful in the world to live it first before anyone else and straight from the source. And you should expect Twitter to keep you informed and updated throughout your day.”

Twitter Moments does just that however, the big question for businesses is, “Should we care?”

To answer that question, let’s take a closer look at how Twitter Moments works and how brands can get involved.