BizSugar.com › Startups › 5 Keys To Business Culture That Are Counter-Intuitive

In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits, including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment. These things are clearly good for morale, but its not so clear that they translate into a competitive advantage.