As a startup advisor and investor, I find that more and more entrepreneurs avoid using the term “profit” in pitching their new venture. They seem to feel it conveys a message of personal enrichment at the expense of others. My view is that the purpose of every business is to make a profit, as fuel for growth, sustainability, and social impact. Without profit there is no business.





Comments


Written by tiroberts
1863 days ago

I still think profits is a great word



Written by lyceum
1867 days ago

Marty: I will definitively check out the book, The Purpose Is Profit.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!