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Here are top digital marketing mistakes to strictly avoid in the highly competitive beauty industry. These will help you carve out your own space amid big players of the market. Read More

An about us section is meant to get across what you do, how you do it and why it's what your customer needs in a concise format. Writing one can be challenging, but by following these three steps, you can handle the task and create a polished finished product. Read More

Here's our list of three must-have AdWords ad extensions that are proven to increase your PPC ad's click-through rate (CTR). Read More

By Sabina Stoiciu

Every business strives to become a brand in time. As this is not just something that happens overnight, the brand is built slowly, constantly and through various ways. Elements like written materials, online communication channels, and promotional objects can contribute to buil Read More

Ask any woman: size matters. And while the influency marketing advantage of greater size should come as no shock to anyone, Google just proved it irrefutably. Read More

There's a lot you can learn from a "Don." So pour yourself a scotch and soda and get ready for some great business lessons you can take away from Mad Men. Read More

While the Internet is a big part of our lives, it’s a get-in-and-get-out medium, whereas TV is more of an experience. And if people are allowing themselves to be immersed in TV, then that’s a place where your advertising dollars can have a huge impact. Check it out: Read More

Advertising is huge.

It can change the minds of millions, causing their wallets to follow.

It drives Google to provide free high-speed internet wherever they can, and to deploy high-flying internet-broadcasting blimps to wherever they can’t, just to ensure more eyeballs are on the Internet, w Read More

Restaurants are stimulating environments by design. How can advertisers ever hope to capture the attention of diners in such an already-crowded environment? Read More