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We talk a lot about content.
We write about it in our blog.
We give content marketing tips to our clients.

Content is KING!

That’s great. But where does all this wonderful content come from? If you aren’t struggling with content, you probably aren’t doing content marketing right. This is ha Read More

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials. Small businesses therefore test, p Read More

Don't we all just love to hate Facebook? In this post I go over some of the ways that the Facebook experience can pose challenges to a small business' marketing efforts. Read More

The social energy of a special event — whether it’s a large convention or small reception — can be intoxicating. With a little planning and promotion, you can extend the buzz by capturing and curating online content.

In a previous life, I planned and promoted events for a busy association. (By b Read More

Every platform is different and each has its own etiquette. If you’re making this mistake on Twitter, stop doing it today. Watch this short video (2 min. 28 sec.) to find out more. I’d love to hear your thoughts on this. Read More

The best marketing makes other people find you. Here's how to create a viral marketing campaign that will bring you traffic, links, customers for years to come. Read More

Knowing how many of your customers are new or repeat can be quite revealing. This is because it can highlight problems and opportunities to grow your business profitably. It also can give you insight into how your marketing strategy and tactics are performing and the time and money implications. Read More

The two-dimensional bar code technology lets you to connect to customers via smartphones. But make a plan before you ask them to scan. Read More

We all feed off each other constantly and forever, building, learning and adapting from the thoughts and experience of those around us. Read More