Consumers Recall Green Ads, but Often Skeptical of Them

Avatar Posted by luckycharmer under News
From http://www.marketingcharts.com 6062 days ago
Made Hot by: on April 28, 2008 7:19 pm
Consumer recall of advertising with “green” messaging is high - more than one-third of consumers (37.1%) say they frequently recall green messaging and another third say they recall it occasionally (33.1%), according to a new Burst Media survey. The online survey, conducted in April 2008 with more than 6,000 web users 18 years or older, explor Read More
The are many reason why a site doesn't convert. It can be anything from poor site usability to bad copy writing. it may also be because you are not telling people what to do. sometimes you do have to tell them to “click here” ! ” Sue's Needlepoint newsletter” used as anchor text is different than ” Subscribe Up for Newsletter Now !” . Even CLICK Read More

Ancient Copywriting Secret Used By Socrates Works Even Better Today

Avatar Posted by LisaAlexander under Marketing
From http://wahnewstoday.com 6061 days ago
Made Hot by: on April 28, 2008 7:18 pm
I just wanted to welcome and say thanks to Ben Settle for coming on board as our guest copywrite content contributor! Keep a watch for his articles, they rock! Read More
Comprehensive guide to website usability, SEO, design with links to other resources. Great reference tool. Simple and easy to understand and use. Read More

How to Write a Bio That Sells You and Your Company

Avatar Posted by JohnH under Marketing
From http://www.evancarmichael.com 6062 days ago
Made Hot by: on April 28, 2008 12:15 pm
Your bio is often the first impression your personal brand makes on a potential client. And we all know how lasting first impressions are. Most of the bios I come across are not branding documents. They are not marketing pieces for someone or their business. Most bios are a laundry list of skills and jobs with no focus or message. Most are bori Read More

Women business founders rising, but slowly

Avatar Posted by suzyQ under News
From http://www.usatoday.com 6063 days ago
Made Hot by: on April 28, 2008 1:08 am
Where are the Starbucks, Nikes, Amazons, Home Depots and Genentechs founded by women? This is a question that puzzles those who track fast-growing companies. Few fledgling businesses founded by men or women ever grow into giant corporations, but with women launching twice as many businesses as men, some meaningful percentage of the new giants m Read More

Is Keyword Search About To Hit Its Breaking Point?

Avatar Posted by Aaronontheweb under Online Marketing
From http://www.techcrunch.com 6062 days ago
Made Hot by: on April 28, 2008 1:08 am
At a certain point, with billions and billions of Web pages to sift through, keyword search just won't cut it anymore. It's a needle-in-the-haystack problem, with the haystacks just getting bigger and bigger every second. Read More

Retail vs. Online Sales: Which Area Needs More Attention?

Avatar Posted by ArmadaIG under Strategy
From http://www.nfib.com 6062 days ago
Made Hot by: on April 28, 2008 1:08 am
Like many of today's entrepreneurs, you may be trying to divide your attention between a physical storefront and an online presence. As you only have so many hours in a day, you may feel torn as to where to spend the bulk of your energies. There is no universal answer to this question. How best to divide your time simply depends on the setup Read More

Are You Spending Your Time the Right Way?

Avatar Posted by GPorter under Self-Development
From http://conversationstarter.hbsp.com 6063 days ago
Made Hot by: on April 25, 2008 7:45 pm
Though most managers understand intellectually that time is their scarcest resource, few make the effort to gain a strategic perspective on how they spend their hours each week. Still fewer make a regular practice of keeping track of how the priorities they say are most important jibe with the way they actually spend their time. “Those we label na Read More

Sales Stuck? Try Sticking to a Script

Avatar Posted by ArmadaIG under Sales
From http://www.crm-daily.com 6063 days ago
Made Hot by: on April 25, 2008 7:45 pm
We've all wasted time trying to make someone into a prospect -- someone who has no hope of ever being one. And often we make this mistake because we aren't disqualifying -- instead, we're doing all we can to qualify. This is an inefficient approach. Learn how to disqualify -- it'll save time, boost sales, and ultimately help bring in new busin Read More
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Share your small business tips with the community!
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Share your small business tips with the community!