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Today's story comes to us from Sheena, a mom, inventor, designer and entrepreneur based in San Antonio, Texas. Lizzie Lou Shoes have international flair, close family ties, and one-of-a-kind handmade craftsmanship built into each pair. Sheena's experience with her business brought a few financial challenges along the way, but of course not without lessons learned. Thanks for sharing your story with us, Sheena - it's important to recognize the role that risk plays in the development of a start-up Read More

After blogging for a few years now about ecommerce, I've found that everyone is always looking for the easy way out. Today I dispel the myths of dropshipping. Dropshipping isn't as easy and straightforward as you think. Running a dropshipped online store can be a logistical nightmare. Read on to find out why Read More

When most people think about entrepreneurship or starting their own business, the first thing that comes to mind is the risk that is associated with being your own boss. Here are 10 ways to reduce your risk when starting an online store or business Read More

What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

Want to turn your favorite hobby into a business? From home improvement to music, here's a look at some of the best hobbies for making money Read More

This article describes the basic strategies that we used to get our online business over the hump. In some ways, this article is also the sequel to my last one on how I was a neurotic mess when our business first launched Read More

Whenever you read about an entrepreneur who has a made a large sum of money in a short period of time, there is always this misconception that their path to success was quick and smooth. Here are some of my own stories of the early stages of our business Read More

While browsing my morning blog feeds I ran into an interesting post on TechCrunch titled Hi, Seattle. Published on May 3rd, TechCrunch’s founder and creator Mike Arrington discusses his latest news – he’s moving out of Silicon Valley to Seattle, WA Read More

In-depth interview with the founder of Sevans Strategy Sarah Evans aka PRSarahEvans with the story of her RISE to the top and taking the entrepreneurial plunge Read More