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All in One SEO Pack plugin will allow you to amend the title and meta description for every single post, and probably are already using it for all your WordPress sites but it can also take you down! Read More

My lovely client Bridgette (from Village PR in Tauranga) told me the funniest story about a tennis game she played in Fiji recently. The parallels to and lessons about business were clearly apparent to us both so I just have to share it…

Bridgette it turns out is a bit of a gun tennis Read More

The Internet has given even the smallest business the potential of a global reach. But what about small local businesses that still rely upon visits from customers to their brick and mortar store for the majority of their revenue. Or perhaps there is another reason you want to emphasize your geogra Read More

For centuries, reporters needed sources to provide quotes for their stories, and experts who wanted to be quoted in the media had no easy way to get matched up with those reporters. Read More

Recently when I saw the announcement that Paul Otelllini, the current CEO of Intel, was retiring, I immediately thought of Andy Grove, a former CEO of Intel who is generally viewed as one of the greatest CEO’s of our times

Grove is famous for his simple business philosophy and if there was going Read More

Delivering with integrity also goes beyond ‘doing what you say.’ The truest form of delivering with integrity is all about who you are being when you do things. Read More

Wouldn't this be great? If you could give your clients or customers exactly what they want, you would never be hurting for business. Clients and customers would be beating down your door, begging for your products or services. Of course, it isn't possible to please everyone, but these steps can giv Read More

You know your business needs a Website. Presumably you also know helping customers find that Website is imperative. After all, if your customers can't find your Website, they can't find out about you, your company, or your products and services. But getting your business Website to stand out and ra Read More

Search strategist Claire J. Dunn of Tasty Placement is specifically talking about Search Engine Optimization in this post, but the points here could really apply to any kind of business success. Generally, many of these ideas might fall into the categories of marketing or branding, though certainly Read More