A new study and analysis reveals a range of benefits by making some format adjustments to Customer Magazines. Though currently the average number of pages for a customer magazine is 36 and the most popular frequency is quarterly, says the study, more pages inspires more thorough readership and greater frequency yields an uplift of over 10%.
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Customer Magazines With More Pages Get More Response
Posted by Fenessy under AdvertisingFrom http://www.mediapost.com 5981 days ago
Made Hot by: on July 15, 2008 7:04 pm
How much should I care about blogging?
Posted by entrepreneur under Online MarketingFrom http://www.clubenetwork.com 5982 days ago
Made Hot by: on July 15, 2008 4:21 am
A few years ago, blogs were something you wrote if you were truly ahead of the curve. Today, it is commonly known as a successful business practice that all entrepreneurs and corporations should take part in in some shape or form. But how much should I, a busy, busy, busy entrepreneur, really care about blogging?
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21 Days To Unlimited New Business
Posted by waltgoshert under Direct MarketingFrom http://bensettle.com 5984 days ago
Made Hot by: on July 15, 2008 4:20 am
Excellent audio interview and practical free or low-cost business growth ideas that work
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Traffic Secrets 2.0 Video: How To Use Software As A Traffic Generation Tactic
Posted by ZaneSafrit under MarketingFrom http://www.entrepreneurs-journey.com 5982 days ago
Made Hot by: on July 15, 2008 4:20 am
Find out how to use software to drive traffic to your site. We all want traffic, more traffic. Here's some more ways to do just that: get more traffic.
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Is Your Small Business Missing This Vital Competitive Edge?
Posted by iandenny under Direct MarketingFrom http://www.multisolutions.co.uk 5983 days ago
Made Hot by: on July 15, 2008 4:20 am
Despite the fact this plugs a neat postal service (UK only), it makes some good points on complacency - i.e. marketing spend on new clients can be a waste if you gain 10% more clients a year, yet lose 10% of existing clients by ignoring them.
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Bootstrapping for Fun and Profit
Posted by gimmesome under StartupsFrom http://www.sandhill.com 5984 days ago
Made Hot by: on July 15, 2008 4:19 am
A classic essay by Greg Gianforte about the virtues of bootstrapping and how it often yields better results than the "fund and burn" model of VC-backed startups.
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The Frazzled Entrepreneur Program: The Author as Entrepreneur with Nikki Leigh
Posted by litekepr under MarketingFrom http://www.blogtalkradio.com 5985 days ago
Made Hot by: on July 14, 2008 8:43 pm
Join the Frazzled Entrepreneur as he interviews author and entrepreneur Nikki Leigh about her books and her work. If you miss the live show at 8 pm on Thursday July 1o, you can visit the site to listen or download the show at any time.
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Nikki Leigh Talks With Jill Lublin About Getting Noticed... Getting Referrals
Posted by litekepr under MarketingFrom http://www.blogtalkradio.com 5985 days ago
Made Hot by: on July 14, 2008 4:20 am
Learn more about how you and your business can get noticed and get referrals.
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Small Business Is Latest Focus in Health Fight
Posted by ZaneSafrit under Human ResourcesFrom http://www.nytimes.com 5985 days ago
Made Hot by: on July 14, 2008 4:18 am
Affordable health insurance is one of the biggest challenges for small business. It's one reason talented employees stay at large companies. They and their families can't afford to NOT have it. It's not our fault we can't offer health insurance as an employee benefit. But, the insurance industry has priced it out of our reach. Here's some sol
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Steve MacGill: Who Do YOU listen to?
Posted by ZaneSafrit under ManagementFrom http://zanesafrit.typepad.com 5987 days ago
Made Hot by: on July 12, 2008 4:56 pm
As a leader, who do you turn to for advice? Why? For what kind of advice? How often? Steve MacGill, CEO and founder of Peersight Online, asks these questions and hopes those with answers will share them at the post.
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