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It's known as Software as a Service (SaaS), or the idea that you can get your software delivered conveniently, and at a low price, via the Web. Unlike buying software the old-fashioned way, by paying a big licensing fee up front, you pay for SaaS—also referred to as on-demand software—in pieces, spread out over time. But as with most IT innov Read More

This pioneering Babson study examines whether writing a business plan before launching a new venture affects the company's subsequent performance. Interestingly, the analysis revealed that there was no difference between the performance of new businesses launched with or without written business plans. Unless a would-be entrepreneur needs to rais Read More

Tom Szaky has often been told that he is crazy. At age 19, he dropped out of Princeton to start TerraCycle, a business revolving around selling an all-organic liquid plant food made from worm feces—and no, that's not a typo. When he first started out, he had a hard time raising capital and people often laughed him right out of the office. But thi Read More

The Golden Palace Casino paid South Carolina resident Amber Rainey $4,000 to advertise on her pregnant belly. The SnoreStop Company gave Andrew Fischer of Omaha, Neb. over $37,000 for one month of advertising space on his forehead. While there are plenty of people willing to rent their body parts in exchange for lucrative advertising dollars, ther Read More

NFIB released information on how small businesses are coping during the beginning of a possible recession. Many are postponing or canceling planned investment or reinvestment, advertising more, spending more time at their businesses and some are more likely to keep close tabs on cash flow and inventory status. Read More

Google recently enhanced their keyword suggestion tool and added search volume and some measure of competitiveness. The reason the PPC engines offer tools like this is to help people get better at bidding on search terms and offer suggestions for more terms to bid on. Serious PPC folks use this tool to help determine bid amounts and bid on thousan Read More

Our value propositions need to be communicated with a clearer, simpler, message than that used with seat belts. Read More

While most people try to get rid of their beer belly, Brooks Lambert is trying to sell you one. For as long as he can remember, Lambert wanted to be an inventor. As a child, his father would always ask him what he wanted to invent and his reply was “cool stuff.” He did just that when he created his quirky product, the Beerbelly through his busines Read More

Imagine a world without cancer, hunger, AIDS, malaria or tuberculosis. While there is still a long way to go in the fight to cure these afflictions, scientists are getting closer to finding the answers thanks to something called World Community Grid. Read More