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Gatorade, Absolut, Levi's; popular viral videos circulating the Web

Avatar Posted by 77Lab under Online Marketing
From http://lab.77agency.com 5968 days ago
Made Hot by: on August 8, 2008 2:22 am
Gatorade, Absolut, Levi's, Stride Chewing Gum; no need for apparent product placement, just some subtle advertising and they're off virally spreading in YouTube's powerful universe. Read More
I'll be willing to bet that when you hear internet marketing related terms like SEO, SEM, PPC, etc, you don't think of conversion optimization. And vice versa, when you hear talk of e-commerce conversion improvements, you may not think of internet marketing. If you do, then bravo!...you're ahead of the pack. If not, that's ok, but you may want Read More

Press Releases and Search Engine Optimization

Avatar Posted by morecowbell under Online Marketing
From http://searchenginewatch.com 5967 days ago
Made Hot by: on August 8, 2008 2:20 am
Many companies still don't take advantage of SEO. There are many, however, that issue press releases on a regular basis. What they don't understand is that press releases can be part of your SEO efforts, and can be used to gain presence in the editorial results of the search engines, even if it's not a direct presence for your actual domain. Read More

Poll: Small-biz owners down on economy, working longer hours

Avatar Posted by Becky under News
From http://money.cnn.com 5969 days ago
Made Hot by: on August 7, 2008 1:43 am
Higher prices, smaller staffs and longer hours are just a few of the changes the economic slump has prompted at small companies. Read More

Keep the Recession From Killing Productivity

Avatar Posted by dobbie under Management
From http://blogs.bnet.com 5968 days ago
Made Hot by: on August 6, 2008 7:41 pm
A recent study from LeadershipIQ asserts that workers today are wasting 44 percent more time than they did a year ago. It seems that worry and financial research are now the top non-work activities conducted at the office. Read More

6 Universal Principles of Influence

Avatar Posted by Becky under Self-Development
From http://www.fuelnet.com 5969 days ago
Made Hot by: on August 6, 2008 5:41 pm
Robert B. Cialdini, in his classic book Influence: Science and Practice, reveals six universal principles that everyone needs to understand to achieve business and personal success. Mastering them, he says, can help people implement effective strategic communication management strategies, developing powerful working relationships, and build long—t Read More

Company security, not size, important to cybercriminals

Avatar Posted by suzyQ under Technology
From http://www.bizreport.com 5970 days ago
Made Hot by: on August 6, 2008 3:48 pm
Cybercriminals aren't so much worried about the size of their targets as they are the security they are forced to navigate. To that end they are increasingly targeting SMBs due to a lack of security measures implemented by that sector. Read More

12 New Requirements to Secure Credit Card Transactions

Avatar Posted by suzyQ under Finance
From http://www.allbusiness.com 5970 days ago
Made Hot by: on August 6, 2008 3:47 pm
As of June 2008, if your business processes credit card payments, you are required to comply with new security standards to prevent fraud, hacking, and various other security vulnerabilities and threats, or risk losing this ability and being audited or fined. Any company or government agency that processes, stores, or transmits payment card da Read More

Proposed ADA rules would affect millions of small businesses

Avatar Posted by TimJustus under Legal
From http://www.washingtontimes.com 5969 days ago
Made Hot by: on August 6, 2008 2:05 pm
Millions of businesses and other public facilities would be affected by proposed regulatory changes under the Americans With Disabilities Act, the milestone 1990 civil rights law that prohibits discrimination on the basis of disability. The proposed regulations address a wide range of facilities, including access to courthouses, drinking fount Read More

Twelve ways to sell social media to your boss

Avatar Posted by ZaneSafrit under Marketing
From http://www.chrisbrogan.com 5970 days ago
Made Hot by: on August 5, 2008 9:42 pm
Social media can be one of the great levelers for small business competing in today's global markets. Your boss may not know that. Here's 11 ways to help your boss correct that oversight and make you look good doing it. Read More
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