In order to gain insight into the effectiveness of your Web site (and, ultimately, your interactive campaigns), you must have some form of Web analytics in place. While there are numerous tools available, such as those from WebTrends, Omniture and Coremetrics -- all of which will help you to track and monitor the traffic performance of your site -
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Implementing Google Analytics for a Successful Interactive Marketing Campaign
Posted by macromax under Online MarketingFrom http://www.emarketingandcommerce.com 6037 days ago
Made Hot by: on May 20, 2008 10:49 pm
MarketingSherpa: Get Famous Using Twitter to Market Your Company & Yourself
Posted by jlawlor under Online MarketingFrom http://www.marketingsherpa.com 6039 days ago
Made Hot by: on May 20, 2008 10:48 pm
Twitter is a social networking and micro-blogging service that costs nothing for users to access and little effort to keep in touch with busy friends. It can also help you build your brand or brand you as an expert.
Here's a guide to help you get started “tweeting.” Includes 10 strategies to market your company and 5 to market yourself, plus lo
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Why you should avoid "merchant cash advances"
Posted by ArmadaIG under Raising CapitalFrom http://www.businessweek.com 6036 days ago
Made Hot by: on May 20, 2008 7:49 pm
While most financial-services firms are floundering, those that specialize in so-called merchant cash advances are thriving. That's a mixed blessing for small business owners who increasingly are turning to these sources for quick cash: Their money can come with a high price tag.
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Seth Godin explains why word of mouth doesn't happen
Posted by JohnH under MarketingFrom http://sethgodin.typepad.com 6036 days ago
Made Hot by: on May 20, 2008 7:48 pm
Sometimes, what you do is done as well as it can be done. It's a service that people truly love, or a product they can't live without. You're doing everything right, but it's not remarkable, at least not in the sense of "worth making a remark about."
What's up with that?
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Don't upgrade to Windows XP SP3 just yet!
Posted by macromax under TechnologyFrom http://www.eweek.com 6037 days ago
Made Hot by: on May 20, 2008 5:50 pm
A rebooting problem related to the release of the Microsoft Windows XP Service Pack 3 is continuing to cause problems with certain Hewlett-Packard desktops that use AMD processors, although a new patch is expected in a few days.
The problem with SP3 first began appearing a few days after Microsoft released SP3 for its XP operating system. In a
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Why Zappos Pays New Employees to Quit—And You Should Too
Posted by JuliePower under MarketingFrom http://discussionleader.hbsp.com 6036 days ago
Made Hot by: on May 20, 2008 5:04 pm
It is a great pity you can't bottle zappos' marketing secrets ... Here are some more insights into why this company keeps winning and growing.
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Improving Executive Function: How Time Management Systems Strengthen Performance
Posted by dlanders under ResourcesFrom http://www.productivitytoday.com 6040 days ago
Made Hot by: on May 19, 2008 7:09 pm
To limit sustained harm to your brain's executive functioning, you need to find ways to lessen daily stress that can result from multitasking. To counter this need for multitasking:
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Fifteen places you must put your Keyword Phrase and the why behind it—
Posted by jlawlor under Online MarketingFrom http://www.nichebot.com 6040 days ago
Made Hot by: marthyvp on May 19, 2008 7:03 pm
The heart of every search engine optimization strategy are keywords and keyphrases. This article does a great job with the hows, wheres and whys of integrating keywords and keyphrases into your marketing mix.
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YouTube-like Site for Businesses - PRNewsChannel.com
Posted by publicityagent under Online MarketingFrom http://www.prnewschannel.com 6042 days ago
Made Hot by: on May 19, 2008 1:40 pm
share your commercials, products and innovative ideas on the free video sharing site that geared to small business. Expose your company to new audiences.
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Forget branding, invest in relations
Posted by morecowbell under MarketingFrom http://www.financialpost.com 6040 days ago
Made Hot by: on May 19, 2008 1:39 pm
The majority of business owners could be headed for disaster this year. Small business does best when it acts like small business. It does poorly when it blindly attempts to copy big business.
The results of an Ipsos-Reid poll in March, 2008, should scare you. It found "a majority (59%) of small to medium-sized business owners have identified
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