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Many people are unfamiliar or scared about the topic of mobile advertising. This is a brief overview for everyone as it is already a trend in the world of marketing and a good way to get your business noticed. Read More

Good news! In a recent webinar, the folks at InterActive Media Strategies and the Business Video Network found that video ad completion rates are at an all-time high. This is due to two major developments. First, consumers are accepting the trade-off of advertising for free content. Second, savvy m Read More

Google Analytics is one of the best things that have made our work easy keep a track on visitors that we get and every other activity. Recently Google Analytics has launched the Multi Channel Funnels Report API. Read More

Before Easter Linkedin sent me a coupon to my email. A coupon for $50 of advertising. I wasn’t burning with excitement to try it out, because usually when you use a coupon you are still asked to pay just a little which I was, but I decided to give it a go. Read More

Define success. Go back, read the definition again. Now ask yourself what that means to your clients. Here are some compelling tips to help you on your copywriting/content creation journey. Read More

Now that you have a website, the next natural question is “How do I get people to come visit it?”

Your options are quite large, although your budget probably isn’t. Therefore one of the most popular and cost effective tactics is targeting the search engines to position your website higher for a Read More

Standard online advertising strategies consist of banner ads, ezine ads & link exchanges. These can be effective but you need new clever ways to advertise. Read More

Successful ads for fashion and accessories avoid visual clutter. They convey a strong brand message by using powerful images and minimal but impactful content that work together to grab the attention of the target audience.

Ads targeting women—such as those for garments, accessories or Read More

You've got a little bit of money coming in should you spend it on Advertising and accelerate your sales? Naomi Dunford give tips on what you should be thinking about before spending any money on advertising. Read More