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Define success. Go back, read the definition again. Now ask yourself what that means to your clients. Here are some compelling tips to help you on your copywriting/content creation journey. Read More

Now that you have a website, the next natural question is “How do I get people to come visit it?”

Your options are quite large, although your budget probably isn’t. Therefore one of the most popular and cost effective tactics is targeting the search engines to position your website higher for a Read More

Standard online advertising strategies consist of banner ads, ezine ads & link exchanges. These can be effective but you need new clever ways to advertise. Read More

Successful ads for fashion and accessories avoid visual clutter. They convey a strong brand message by using powerful images and minimal but impactful content that work together to grab the attention of the target audience.

Ads targeting women—such as those for garments, accessories or Read More

You've got a little bit of money coming in should you spend it on Advertising and accelerate your sales? Naomi Dunford give tips on what you should be thinking about before spending any money on advertising. Read More

I love great publicity stunts, especially when they're totally congruent with the brand. I love them even better when they can almost be taken seriously. One oustanding example in the Seattle area a few years ago was the "discovery" of... Read More

You’ve established your business, created a website, printed your business cards, and even have a few loyal customers. It’s time to grow your small business even more. Take your company to the next step by taking it on the road! No, we’re not talking about a trapeze act or an invisible man act (ser Read More

Whenever a new publisher apply Adsense for their blog, they should learn the Adsense policies as much possible to deal with Adsense better. Read More

TV Commercials: In a world of DVR, do they still work? Do they still have the power to persuade, engage and awe consumers? We seek to answer that question by analyzing three recent commercials from GE, Apple and Planet Fitness. Read More