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There is no question that Google controls the PPC landscape with an estimated 60+% of the market. That said, if you plan to have a B2B business with any online presence, I believe that advertising on Google Search through PPC is a must.

There is, however, a difference between having a presence a Read More

Until now, commercial advertising was done through TV, radio and physical media. While these are still highly used and successful, the ads today that are getting the most attention have shifted into a new plane of contact. Read More

Wouldn’t it be great if you could take the billboards and make them mobile so that they can be put in front of the people in multiple places? This is exactly putting the company logo and other brand building advertisements on the clothes people wear can do. Learn about the marketing benefits and ho Read More

Creating video content for your website is a great way to attract, retain and convert your visitors to revenue dollars. Having video content will help separate you from everyone else and make it much easier for them to find you. It has never been easier to deliver online videos. Read More

Mobile advertising should be a bonanza, similar to online advertising a decade ago. However, it has been a bit slow off the ground, and its growth trajectory is not clear cut.
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Are You Making This BIG Mistake With Your Marketing?

Discover the single biggest mistake small business owners make with their marketing and uncover ideas to improve efficiency and effectiveness
(Here's a hint MMM, MMM, MMM) Read More

There's so much that goes into writing great advertising copy that it's difficult to remember the purpose of what you're writing. It's simple, really. You want to point out why the product or service is beneficial to the reader, give the product a brand and make the product stand out among its comp Read More

When it comes to display marketing, one of the best options out there is definitely the billboard. Here are ten of the best to give you a few insights! Read More

Google wins a print ad design contest and gets $1 million in free advertising from USA Today. Now one of the publication's journalists says current advertising trends stink and print reigns supreme. Is he right? Read More