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Advertising for your business is a necessary expense. It is often very expensive, time consuming, and the results are not guaranteed. The use of promotional memory sticks can address each of these issues. Your company's logo, name, and slogan will appear on the promotional memory stick. Consumers w Read More

Yesterday I wrote part 1 of How Is a TV Advertisement Produced. And as promised here is part 2.

How Is A TV Advertisement Produced Step 10: Agency-Production House Feasibility Study...

Once the production house is chosen, the agency will sit down with the production house to explain the boa Read More

Ever wondered how is a TV advertisement produced? This article will do a step by step process on how TV commercials are produced. The advertising industry is big and almost each project is unique. Thus, each commercial may call for a different procedure. However, the skeleton remains the same...
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Here are some consumer insights on teens for small business advertising. The market will undergo a slight growth spurt, increasing from $189.7 billion in 2006 to $208.7 billion in 2011, according to “The Teens Market in the US” report from Packaged Facts. There are 26 million teens in the US today. Read More

There are more than six steps to an effective tactical advertising campaign for small business but I will discuss the shortest route possible. As I write more posts, I will definitely be expounding on certain topics.

For this post, let us concentrate on how to plan a tactical advertising campai Read More

How To Plan an Effective Advertising Campaign for Small Businesses second module will now be applied to an actual dummy campaign.

Yesterday I wrote about How To Plan An Effective Advertising Campaign For Small Businesses so today we are going to see how to execute it...

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Today, I will be discussing another module also used by many advertising agencies. This is how to plan an effective advertising campaign for small businesses. Once we are done, you will realize that both modules really boil down to the same result. It really all depends on which one an advertisisin Read More

Local businesses can advertise online with a variety of site, web ad, budget and strategy options to reach customers and generate targeted website traffic. Read More

In my previous post, I went through one kind of module on how to plan an effective advertising campaign for agencies. I also promised that I will be executing that plan using the dummy case, “Whirlwind Travel Agency.”

Remember that this is a dummy campaign. Pieces of information I am using are.. Read More