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Do you want to run a memorable marketing campaign on a shoestring budget? Then these giveaways under $1 are just the right products for you! These promotional items under $1 are high on value and will definitely be used by your recipients. Read More

Rekha Ravindra, Vice President of Marketing at RadiumOne suggests how marketers can strategize their mobile advertising to drive more RoI. Read More

Internet users don’t like ads. They’ve long been savvy enough to ignore banner ads, and now they’re growing increasingly resistant to the presence of ads in their social news feeds, pre-roll ads before videos and sponsored content in mobile applications. Read More

If you're running a digital marketing campaign for your business, you shouldn't miss this podcast. Mike Templeman of Foxtail Marketing explains on how to get the most ROI from your PPC campaign. Read More

Advertising on dedicated advertising networks can dramatically increase the efficiency of your business’s outreach. By letting publishers address engaged internet audiences and track behavior with specific, indisputable metrics, they make it possible for advertisers to fine-tune campaign Read More

Native advertising promised to be the savior of online and mobile content monetization, and the natural evolution of digital advertising. But only if you did it right. So is it worth the risk for YOU? Only if you know what you’re doing. And we’re here to help you along..
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Looking for content marketing ideas and inspiration? Contributor Quinn Whissen describes three impressive efforts well worth emulating.

It’s been proven time and time again that content marketing works. Numerous case studies floating around the interwebs show its efficacy for small and medium-si Read More

Got video assets but encountering tight inventory for pre-roll and in-stream ads? Columnist Ted Dhanik argues for the effectiveness and scale of out-stream video ads.

Digital video ad spend in the US is on the rise, with eMarketer expecting it to reach $9.84 billion and represent 19.6 percent of Read More

Several agency reports pointed to Google's display business strengthening in Q4. A look at what the company is up against and how Facebook came to dominate mobile display. Read More