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Offering free stuff on your blog has its advantages, if done right. Here are the four most important rules for a successful usage of this technique. Read More

Social media marketing is not for everyone and won't work for everyone. Before you take the plunge and invest your time and energy into any site (for marketing purposes), whether it be Digg or one of its competitors, take a moment to understand the site, the demographics of the site's community, and the community's preferences (My Little Pony woul Read More

Diane Helbig is hosting Mark Tewart today on her blog http://seizethisdaycoaching.blogspot.com/2008/11/guest-author-mark-tewart.html and she will share an article by Mark that explains - People Buy From People. Visit her blog to learn more. Read More

The major reason why you need a good SEO plan is profitability. Search Engine Optimization is the cheapest form of affiliate marketing. The majority of web surfers use search engines to find information on products or services. A low search engine placing will mean your site is passed over time and again. There are five reasons why SEO is essentia Read More

The origin of telemarketing (TM) may be lost in the mists of time. Lots of folk credit Murray Roman for being the father of telemarketing but I don't believe he ever confirmed parenthood. As an executive for the Ford company however, he was involved in the first mass telephone campaign in 1964. Read More

Search engines are very difficult to completely understand. There are no complete explanations of how their ranking algorithms work. But the very fact that the average person does not intuitively know how to crack the search engine algorithms leads to all sorts of questions; Usually variations of: "How do I get my website to the top of the search Read More

There are lots of Wordpress plugins and resources out there to help owners and administrators to manage co-authors. If you are planning to turn your blog into a multi-author blog, here's 35 Tips Tricks To Manage and Handle Multi-Author Blogs you might w Read More

It's not easy. Twitter, for most people, is the chance to engage with like-minded people, or geographically similar people, or otherwise to align your interests along certain lines. Most people have a hundred, or a few hundred. Some folks feel the crush of too many tweets at around 300-1000 followers. Still others don't follow back that many peopl Read More

On the marketing team here at HubSpot we make social media pay by measuring it in three main ways: Read More