Here are some of the biggest news stories impacting entrepreneurs seeking small business public relations during the week of January 16-21. The following stories are part of the UnderstandingMarketing.com “PITCH” series, helping entrepreneurs and small business owners generate Publicity Ideas That
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Small Business PR PITCH Opportunities Jan 15-21
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4686 days ago
“PITCH” Series Boosts Small Business Public Relations
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4690 days ago
The new PITCH series offers monthly and weekly free small business public relations ideas. Entrepreneurs can use the tips to generate press coverage.
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41 Ideas For Small Business Public Relations
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4691 days ago
Here is a list of 41 different ways to get small business public relations. The PR Toolkit for Small Business offers additional PR insight for small businesses.
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Small business startup guide to effective PR
Posted by dodge28 under Public RelationsFrom http://www.siteprebuilder.com 4691 days ago
Getting great PR for your small business startup in the media, on social media websites and blogs is crucial to driving enough business to keep you afloat. There are a range of skills and techniques you must learn in order to use your marketing and PR resources with maximum efficiency.
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Your Ideal Client is Your New Best Friend
Posted by HollyHanna under Public RelationsFrom http://www.theworkathomewoman.com 4692 days ago
Every small business coach and successful entrepreneur will tell you the same thing: you have to know your Ideal Client as well as you know your best friend. This is a critical component to moving forward in your business, and is one of the first points in Marketing 101.
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Changing Newspapers Demand Changing PR
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4696 days ago
Downsizing newspapers have changed how PR is done. Smaller staffs, less time to mine pitches and press releases, what can you do to get in the news?
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27 Small Business PR Opportunities In January 2012
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4699 days ago
Getting PR for your small business can be very challenging for many startups and even businesses that have been around for several years. In the PR Toolkit for Small Business we talk about ways startups and entrepreneurs can effectively do small business public relations.
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12 Key Ingredients For Small Business PR In 2012
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4702 days ago
There were plenty of PR gaffes by companies in 2011, so it's understandable why we need better PR in 2012. We liked what she had to say and thought it would be fun to take her ingredients and put a small business PR and entrepreneur PR spin on them heading into 2012.
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How Does Bad PR Impact A Company?
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 4704 days ago
The latest bad PR example comes from a marketing company called Ocean Marketing, which until this episode represented N-Control, maker of the popular Avenger Controller for gaming enthusiasts. A customer placed an online order for the Avenger Controller with the hope of receiving it before Christma
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A Marketing Strategy for Authors That Works!
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4705 days ago
For some reason, people believe whatever they see on TV. That is why a strong marketing strategy for authors is to start with local TV appearances. As one of our clients said, “I found that you get almost instant results with TV.” Read on.
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