The image of the entrepreneur as a risk taker is pervasive. It’s also a myth. This article explains why being an employee might well be riskier than starting your own business. Read More
Now, it is no surprise that social media is important. I think we all recognize that. However, many people do not know where to begin or justify its use. So you can imagine that the most talked about topics included the importance of implementing Social Media and the Return-On-Investment (ROI). Below are some key takeaways from the panelists. Read More
In order to provide users with the absolute most relevant search results, Google is doing its best to provide a more local, a more social results page. The days Read More

John JantschHope you can join me for a free webinar Wednesday March 3rd at 1pm CST as I reveal through the use of The Marketing Hourglasssm the logical progression that takes your customer from know to refer. Nail all the steps in between and you’ll teach your business to market itself! Read More


If you follow my writing you know that I’m a big fan of setting up routines that let you listen in on what’s being said about your brands, products, people, industry and competitors using free tools like Google Alerts. Google Alerts let you set-up custom searches and then have any mention of that search term sent to your RSS Reader (like Google Reader) or email in box as they happen or at the Read More
Some of the best facebook applications that will enhance your fan page visibility, entice new visitors to join while promote engagement among your fans. Read More
Perhaps the real reason why B2B brands so rarely use Valentine’s day as a cue for a marketing message is that they don’t think they can carry it off; because they don’t believe in it. In other words... Read More
Tips for building a twitter following by not being a Twitter snob. Includes tips on identifying influencers and following targeted people. Read More
It seems there are more and more people becoming self employed these days - or at the very least, many folks are starting a side business, turning a hobby into some extra income or doing some type of independent contractor work. There are some mistakes you will definitely want to avoid... Read More
As important as phones can be in our daily lives, there are some reasons to avoid them entirely. Here are ten such reasons which may actually succeed in turning you into an anti-social, handsaw-owning phone avoider.. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!