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If you’re looking to build a following on Instagram, you’ve probably put some effort into building your business’ presence on other social networks. If your social following is strong on platforms like Facebook and Twitter, you can direct your fans from these channels to your Instagram profile.
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Twitter can be a great way to distribute content to engaged followers. We can keep in touch with readers, potential customers and drive traffic to our websites.

The challenge here is how to get more followers? Read More

One of the most common social media questions I hear is, ‘How often should I post on Facebook, Twitter, Instagram, etc.?’

If you post too little, your content may never be seen. But if you post too much, people begin to tune you out or unfollow you completely. Read More

In 2017, Instagram reigned supreme, while sponsored content and ad transparency became big brand priorities. So, what’s on the agenda for the year ahead?

Here’s what our esteemed experts predict will be trending in the world of social media in 2018. Read More

Want to utilize social media marketing for your business? Read these tips on how to set up a business Facebook page and interact with potential customers. Read More

Facebook marketing makes perfect sense for small business owners who want to get closer to their customers and prospects. But sometimes, the lack of knowledge and understanding of this modern medium as a serious marketing tool causes frustration and leads to abandoned business pages. Read More

You can now follow hashtags on Instagram. What exactly does that mean for the way you engage with your customers and track your social media marketing? Read More

In this episode, I interview Zach King, a filmmaker and YouTube personality who’s known for creating digital magic. More than 20 million people follow him on Instagram. He just released a brand-new children’s book called Zach King: My Magical Life, and has a movie option with Steven Spielberg’s Amb Read More

Facebook continues to grow at a spectacular rate and is the most popular social media platform. Due to this, Facebook has become a vital tool for marketing. Facebook marketing can target new customers and increase brand loyalty. However, in order to create a successful Facebook campaign, one needs Read More