This blog looks at the role of pricing and how it is managed within the context of brand building. Your natural starting point will be to base your pricing strategy around what you’ve developed within your home market. Pricing is regarded as a hugely sensitive issue, but you need to confirm whether you are pitched in the right ball park within your overseas market segment(s). Read More
Planning for success means having a clear vision supported by a dynamic strategic framework, built on ethical precepts and empirical analysis. Many small businesses are owned and operated by passionate people who have a clear and intuitive understanding of their industry.

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Here are three ideas to help grow your small business. The trifecta of growth is a way to grow revenue and your client base. Read More
Developing a marketing strategy is vital for any business. Without one, your efforts to attract customers are likely to be haphazard and inefficient. Read More
Collaborating with your competitor can be a win-win situation for everyone involved, including your bottom line. Read More
The Saturday Night Live skit "More Cowbell" with Will Ferrell and Christopher Walken is a good example of how small businesses need to focus on their priorities to grow their business. Read More
When it comes to getting ahead in business, it’s all about making the right moves at the right time. Ken Yancey, CEO of SCORE Association, recently released his top ten secrets for small business this year and I would like to share them with you. Read More
These days every small business needs a strong on-line presence if they intend to remain competitive and available to their customers. We all know the Internet can be an overwhelming place and trying to determine exactly where you should be investing your resources to increase your on line presence can be a tricky and time consuming task. These five sites should help you to narrow your focus and Read More
The purpose of any business should be to profitably create experiences that are so compelling to their customers that loyalty is nearly assured. Read More
I strongly suggest that would-be entrepreneurs do a business plan. As a result of completing the plan you will be much better prepared and know whether or not your business idea is feasible. Try the following article for a short-cut. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!