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The Back of The Napkin is Dan Roam’s follow up to his popular The Back of the Napkin (Expanded Edition): Solving Problems and Selling Ideas with Pictures . The main idea behind Dan’s books is that we can solve business... Read More

One of the first decisions you will make as a new small business owner is to determine your business strategy. Your business strategy will spell out your choices of inventory, your approach towards your business, and how you will steer the business. Read More

These turbulent economic times can wreck havoc with big and small businesses alike. However, it is far easier for a small business to avoid “Fatal Distraction” and turn their business around quickly. The secret is sharpening your focus rather than becoming bogged down with minutia. Read More

What if you could finish a negotiation with a win-win solution? If you start with the goal of a mutually beneficial solution in mind and use an approach meant to get you to that point, it is possible for a negotiation to end with both parties happy. Read More

Learn how the Theory of Constraints was used to improve a manufacturing company's cash flow and profitability. This case study is based on a real project. Read More

As you may or may not know, this month we've been talking about how remarkable is the new tourism marketing.  Lame products and services aren't good enough anymore. In this interview with the kind folks from Nova Scotia's Remarkable Coast, we'll explore how good hospitality is about being social and making connections. Read More

It may take a moment to digest the full wisdom of this brilliant distinction. However, for businesses in the future, it's not going to be a case of what is the cost; but more about the value we bring. Read More

This blog looks at the role of pricing and how it is managed within the context of brand building. Your natural starting point will be to base your pricing strategy around what you’ve developed within your home market. Pricing is regarded as a hugely sensitive issue, but you need to confirm whether you are pitched in the right ball park within your overseas market segment(s). Read More

Planning for success means having a clear vision supported by a dynamic strategic framework, built on ethical precepts and empirical analysis. Many small businesses are owned and operated by passionate people who have a clear and intuitive understanding of their industry.

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