As we kick off the New Year, we're typically in an “out with the old, in with the new” mindset. While that may be true for a lot of things, it doesn't have to be the case for your marketing database. As we ponder in 2009 how to do more with Read More
Today vonJeek/THC released his tool and a video how to duplicate (clone) and modify a Passport with RFID chip. http://freeworld.thc.org/thc-epassport/ The weakness is in the way the system has been rolled out. The terminal accepts self-signed data. This attack is different to the grunwald attack. VonJeek's attack makes it possible to copy, forge Read More
Listening is important and will set you up for success in your social marketing, if you are in any type of marketing role you must become a good listener because: Read More
A strong opinion or statement can invoke an equally strong challenge and thats one of the wonders of blogging. It's also what just happened today when the marketing team at Hubspot posted a strong email to Stephen Kearney at United State Postal Service insisting direct mail is dying. Read More
When it comes to blogging, many people often wonder if spending a little money is worth it. There are tons of ways of advertising your blog on the internet. The question is—should you? Read More
Does your evaluation take into account, for example, other responses stimulated by your campaign? Such as causing the recipient to... Read More
The above 5 steps are the way I approach planning on my blogs (in fact it is how I do it in other areas of my life also). I actually do this for each of my blogs. The mission generally is much the same for each one and at times there are similarities in other steps. Read More
Great article exploring the use of color in branding and questioning if the consistent use of color may be more powerful to the consumer in brand recognition than any brand mark comprised of words, images or a mix of both. Read More
A story told in the mid 90's about management decisions. Does this story have validity today? Read More
The Top 100 Lamest Excuses for NOT Innovating and a simple solution to eliminate them for any audience motivated to learn. From Heart of Innovation. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!