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A few years ago, I did some consulting for a business owner. We were throwing around some ideas for PR and word of mouth marketing. (I didn't end up working with him, for a variety of reasons.) He was dead sure he was creating the next Amazon. He'd built his product from scratch. He had some experience in the same business as his customers, and he Read More
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Some facets of SEO continue to wax and wane in their importance. Ditto with the various aspects of content optimization .There have been times when "content might not exactly be the king". Like in the present scene, it is incoming links on your page that are of prime significance for SEO. That doesn't devalue the content on your page. For a sim Read More
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Over the weekend I set up and launched my new Twitter Tips Blog - TwiTip. Since announcing the launch of TwiTip here on ProBlogger I've been asked quite a few times about what WordPress plugins I've installed to enhance and add features to the blog. I still need to add a few more but so far I've added the following 10 WordPress plugins: Read More
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When we attempt to rank a website within a major search engine, be it Google, Yahoo, MSN or any other, there are a number of search engine optimization techniques that we can use in order to ensure that our website gets the best ranking it possibly can. Read More
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Are we having fun yet? I won't bore you with the usual discussion about the grim state of today's business economy. You've heard enough of it from politicians and pundits alike. But what I will tell you is that if you hope to survive, and yes, even thrive in dicey times you've got to play it smarter than ever before. Read More
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One of the most important tenets of link building is establishing the authority of your site through content and tools. One outstanding example of this is Citizen Sports Network. The company originally started by operating a site known as PROTRADE. Read More
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There are lots of reasons websites tank. Typical non-performance issues include poor layout, disastrous design, ho-hum content, missing meta data and inbound links, confusing navigation, buried info (too many clicks required to find what the browser is looking for), Las Vegas theatrics (think way too much Flash), etc. Read More
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When any company is looking out for B2B lead sources and especially for a database of companies and key executive contacts, Dun & Bradstreet's Hoovers Online company database is on everyone's evaluation list. Having been around for several years and with a comprehensive database of over 23 million companies, its rightly amongst the most widely kno Read More
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I've recently decided that I am going to take my time with this whole starting-a-business thing. My overall timeline is going to be simple. The initial goal for my business is to be a part-time extra-income generator for me starting sometime before the end of this year. This blog, and the filing of my DBA paperwork, have already set the gears in Read More
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As part of the planning process for my small business, I'm going to spend an entire weekend day "practicing" working from home on my own. I've never worked form home before, I've always worked in an office or in another building. This article describes the process I will use and the expectations I have for how things will turn out. Read More
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