On average, 8 out of 10 people will read your headline but only 2 out of 10 people will go on to read your copy. You’re surprised. I can tell. But it goes to prove that every piece of marketing collateral, online or offline, needs a headline.

If you think you can skip it, think again. Read More
In today’s working world, business moves at the speed of light. This often means business owners are relying more on mobile devices to act as virtual offices and assistants. If you are a smartphone user, you probably have waded into the app market looking for tools to make your life easier. Here ar Read More
It may be only September, but holiday marketing planning is in full effect. Every year there are trends to follow and new avenues to explore. A quick look at the landscape will show you what worked with holiday marketing in 2011 and what is trending this year. Here are three tips to start integrati Read More
The path of the Google Analytics ninja rests on 4 principles or action items. We are going to jump into 2 for the first part of this article. Read More
Chicago travel startup BitBend revolutionizes the travel industry by allowing travelers to hold their flights for days without the need to do hasty commitments. Read More
Unlike with big companies, the finances of the solo business are often closely intertwined with the personal finances of the business owner. That’s why solo businesses need to pay extra close attention to managing their finances. Here are a few simple steps to do so: Read More
It's hard to believe that marketing is already so advanced. If it's already like this right now who the hell knows what to expect in the future? Read More
By Marco Carbajo. A small business credit card should always be the credit card you use when making business purchases. But what are the pros and cons and what features can you expect to benefit from?

Read More
Twenty-six years after Challenger and Chernobyl, we are facing exactly the same problem in business -- the communication channel ends up being broken down in so many places, especially when we're talking remote business like affiliate marketing. Read More
As part of the government’s settlement with five of the country’s largest banks, there is money available to help borrowers refinance their mortgages. Read More
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!