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Targeted ad groups yield a higher AdWords quality score and allow more targeted ad copy to increase CTR. Google's new Ad Group Ideas tool automatically organizes keywords into targeted ad groups - basically doing one of the hardest parts of a successful AdWords campaign for you! Read More

Consumers still care about buying environmentally friendly products and services, but they’re skeptical about companies’ environmental claims and reluctant to spend money on green products in today’s tight economy. The 2012 Cone Green Gap Trend Tracker found that just 44 percent of respondents thin Read More

A recent article published by web technology news source ReadWriteWeb states how cloud computing affords even greater benefits to small businesses. Read More

Yes, you can get your own turn-key online jewelry store selling high-priced (and high-profit) diamond jewelry for about $250. This means that you aren't required to pay $1,000's in product inventory or website design... Read More

Eight ways to access blocked Facebook and other websites are described here. These will surely help you to access any blocked site you want at your workplace or at your college. Read More

As a small business owner, it’s important to have a strong and successful support team that you can count on to represent your business. However, it doesn’t have to be as hard as it sounds. Here are a few communication tips that we believe will help your small business receive positive reviews. Read More

With nearly half of all phones in US smartphones, the importance for mobile optimized email has never been higher.

We’re excited to announce the release of our latest Mobile Email Opens report for the second half of 2011. The report is based on a sampling of 974 million emails sent across 11 ind Read More

When you're a small business, every dollar you spend on any type of advertising needs to show some return on investment (ROI). Companies of all sizes focus on the ROI when it comes to paid ads - both display and text pay per click (PPC). ROI becomes even more ambiguous to track in social media comm Read More

Google says in their Webmaster Guidelines that “Buying or selling links that pass PageRank is in violation of Google’s Webmaster Guidelines and can negatively impact a site’s ranking in search results.” However, right in the next paragraph they admit that “Buying and selling links is a normal part Read More