HeatherStone commented on the following stories on BizSugar
5 Ways to Improve Your Offline Business with Online Tools! - The Art Of Small Business
"Hi Art, Thanks for sharing this great guest post about using online tools for offline businesses. It could also be argued that there are a lot of non-marketing business functions that can be improved with online tools. Communications is an obvious one with use of private online groups, social networks, and Google Docs etc. Also, online networking is a way to find partners, suppliers, and even to recruit talent. "Secret Benefits of Outsourcing Jobs For Work at Home Moms
"Holly, Outsourcing is really a must if have a very small business without sufficient revenue to hire full-time. Thanks for sharing this guest post and giving readers the head start needed to look for that all important help many small businesses need."Why build links to non-converting “fly-over” pages
"David, It's rather shortsighted to simply concentrate all your attention on driving traffic to landing pages, monetized pages, etc. and forget about the other resources your site has to offer. After all, from any kind of marketing perspective, these could be the very pages that offer your visitors value and build your following and your brand, long-term goals that will bring you more traffic and more visibility ultimately translating into more business and more revenue. Thanks for the post!"Is Your Business Collecting IOU’s And More Debt?
"Many businesses, particularly service companies doing billing of clients after the job is completed, discover early on just how important collecting that revenue you're owed truly is. The alternative is spending your most valuable resources, your time and talents, providing a service and never seeing a return on that investment."LinkedIn Tips: 7 Things You're Doing Wrong
"Hi Ted, Point #1 is really important. How many people don't really update their LinkedIn accounts much except when their out of work or in search mode? And how many entrepreneurs use it effectively all the time and not just when they're looking for clients. "Subscribe
How I Have Utilized LinkedIn to Attract More Freelance Business Clients
"Tom, LinkedIn has changed a bit over the years but remains a great way for businesses to attract clients and find opportunities. It's a great idea to concentrate not just on your profile and update stream, but also on the many groups LinkedIn has to offer. Join groups both in your industry and in the niches or industries you serve. Use posts in these groups to share helpful information, establish your expertise, and attract people back to your profile to find out more about who you are and what you do. "