ShawnHessinger commented on the following stories on BizSugar
A Very Risque Burger King Ad Campaign
"Definitely one of those things that you kind of wonder all the time. Do these crazy associations really work the way advertizers think they do? Remember what Seth Godin says about the Purple Cow? Marketing can't be slapped on after the fact. The product itself must be remarkable, not just the package. There may be something remarkable about the ad, but about the sandwich? You tell me. "Ethical Issues in Marketing Research and Social Media
"Ethics in any system can be critically important but an effort to over think these issues as opposed to striving for the greatest possible transparency may be a mistake. Often over regulation leads to more loopholes which interestingly can lead to more unethical behavior not the reverse."Subscribe
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Government offers small business free training budget
"It sounds like a potentially interesting program as government programs involved in business go."