Lyceum commented on the following stories on BizSugar
Starting a Business with the Help of Social Media
"Heather: In this day and age, I think that social media should be an integrated part of your marketing plan. At least, you should have looking into the possibilities of having social media activities. The first you should ask yourself when you start your business is why you are in business. If you do a social media P.O.S.T plan according to the ideas described in the book, Groundswell, the target audience is covered under the letter, "P" (people on the internet and so on...)."Integrating QR Codes into Your Marketing
"Have you studied the QR trends in Asia? I saw this video about a subway station in South Korea there you could scan the grocery goods you wanted to buy on a display and then they delivered products to your home at the same time as you were on the train on your way home. The challenge with QR is that we should develop our habit to always have the smartphone handy, ready to scan stuff on the go."UPlanMe’s secret to monetizing with local businesses? Focus on events
"It will be interesting to follow UPlanMe's development and see if they really will crack the location based service code for an increased interaction between vendors and app users in a simple way without so much hassle and manual work."I Fed Up - No More Long Blog Posts! (Spoiler: Reputation Wins)
"Ivan: Yes, you should write for your own sake and for your readers, not for the search engine robots! The most important thing with social media is that you find your own natural voice. It is a reason why I picked the word, EGO, as the name of my first blog in 2002... :)"Subscribe
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
Google+ Comments on Blogger
"Teepu: WordPress has its own comment system called IntenseDebate. I like Disqus because you get a profile and could follow your comments over time. The good thing with Google+ comments is the integration with other Google services. It will be interesting to follow the battle between the different services. I remember back in the day when I had to add a 3rd party comment system to my Blogger blog and then the service stopped after some time. The comment element is a very important part in the blogosphere."