Yoni67 commented on the following stories on BizSugar
A Business, Branding and Marketing Lesson from Legendary Rockers ZZ Top! (The Power of a Business Beard!)
"Ronika, You are right about the logos that stand on their own, the SWOOOOSH definitely comes to mind. I guess it's the same with people who are famous enough to be called by their first name and everybody knows who you're talking about: Elle, Cindy, etc. Now I'm going to shave. I was thinking of growing a ZZ TOP beard, but with only two or three days of growth I start looking like a homeless person. It doesn't work for me! Yoni"A Business, Branding and Marketing Lesson from Legendary Rockers ZZ Top! (The Power of a Business Beard!)
"Cindy, Thanks! I agree completely with you. Ronika, a BizSugar member, sent me a YouTube video from the night after I posted. Conan O'Brien had a guest on the show and they were talking about the new beard the guest had. The first thing Conan said is "are you ZZ TOP?" Hah...talk about identity. Amazing how things stick in peoples' minds and how they can be used to generate publicity and marketing value. All the best, Yoni"Your Comments Suck and I Don’t Want Them: A Manifesto
"Duncan, Don't belittle yourself: your comments are inspirational, motivational and insightful. The best comments are those with no ulterior motives anyway. I still maintain that with all of the wealth of info, experience and memories you put into your comments, you should/could start a blog. You are that knowledgeable. Yoni"Subscribe
A Business, Branding and Marketing Lesson from Legendary Rockers ZZ Top! (The Power of a Business Beard!)
"Ben, Spot-on. Visibility is great if the underlying product and service are great. If not, visibility is a detriment. It's why fly-by-nite operations fly the coup once the truth comes out. Then they want to be invisible. Yoni"