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The authors of the bestseller "Made to Stick: Why Some Ideas Survive and Others Die" share ideas on the difference between weak resolutions and powerful, achievable goals, and how your mental and social environments can make the difference. Read More

eMarketer has issued predictions for 2008 in key online areas, including those related advertising, videos, social networks, e-commerce and entertainment, saying online advertising will ride out potential economic storms in the US - and YouTube will decide political elections. Read More

This article covers ideas for Internet marketers to thrive in 2008... such as the new dynamics of search marketing, handling negative reviews, delivering utility, customer collaboration, and ideas for video marketing, widgets, apps, and other Web 2.0 marketing, etc. Read More

A new study found that 82.8% of small businesses do not track ROI on lead generation programs. The study also found that 52.4% of companies surveyed have no formal sales forecasting process in place. Read More

Entrepreneurship expert Guy Kawasaki presents "Art of the Start" at TiECon 2006, sharing time-tested wisdom on how to succeed in starting a new product, a new service, a new company, a new anything. Read More

Finding investors is hard work. Entrepreneurs who have been through the process a few times, like Todd Parsons, 40, co-founder of San Francisco-based BuzzLogic, will tell you it's the hardest part of running a business. For Parsons, who co-founded BuzzLogic with Jeff Glover, 40, and Mitch Ratcliffe, 45, finding venture capital to turn the consult Read More

If your taxes are killing you, here are 5 quick tips for finding more deductions and lower business tax costs. Read More

Many journalists will agree to a quick informational phone call with new marketing leaders, if you respectfully request it. Let them know the conversation will not run longer than 15 minutes and will be at a time of their convenience, and promise you will not pitch them during that time. You're seeking information so you can serve them better as a Read More

How can a soloist surpass much larger companies and reach the prestigious Inc. 500 roster of fast-growing privately held firms? By staying nimble, creating a deep network of referrals, and using creative thinking to transfer risk and retain profits for his own firm.

Those nuggets of advice were among the gems shared during a recent chat with Ji Read More

Here are eight trends that will have direct consequences to the success — and failure — of marketing efforts in the coming year. Read More