BizSugar.com › User › BuyerZone › Submitted

If you’re wondering the answer to that question, we have good news for you. We’re curious too. If you recall from last summer, we publisher our first ever State of B2B Lead Generation. See the full report here, or the infographic we created.

As another year has passed, it’s time again to see wha Read More

Lead gen and B2B companies are a “one stop shop” of sorts. It’s our job to get in touch with qualified vendors within over 100 different product/service categories.

The big question here is: how do you pair a team of PPC experts to manage such a vast portfolio of B2B categories?

Well, here’s Read More

Criminals are wreaking havoc and retailers are the number one target. Retail expert Joe Keenan explains how retailers can prevent theft from happening to them. Read More

All of the business information you want to convey to your readers has a “proper” medium. Not every piece of data will make a good blog post, and there are surely some lengthy blog posts out there that could have been consumed better as a chart or infographic. SlideShare is no different and should Read More

The much anticipated “D-Day” is upon us! In less than a week, Google will be rolling out the controversial Enhanced Campaigns whether you like it or not. If you’re hearing about this for the first time, it’s still not too late to adjust campaigns and bids before the forced rollout. In fact, my coll Read More

So it’s that time of year. The sun is shining, the traffic is a little lighter, and you get the feeling that everyone must be at the beach instead of in the office. While that may be partially true, it shouldn’t completely put the brakes on your email marketing efforts.

There are a number of thi Read More

Guest Post by Andrew Holstein, Online Marketing Analyst at eMedia

I spent the last few days at MozCon in Seattle. With over 30 speakers presenting in 3 days, there was a crazy amount of great marketing tips, advice and ideas. I want to share a few of my favorite topics that will be particularl Read More

Checking up on your online reputation is a must, especially for your business. And that’s what makes the most recent Best of BuyerZone edition super important to read: The Best Business Branding Blogs to Read in 2013

In this edition, I review ten blogs who continuously offer great advice on how Read More

Independence Day is tomorrow! Bags are packed and plans are set for the long holiday weekend. But what does that mean for PPC’ers?

There are a few holidays that dramatically impact B2B traffic. At BuyerZone, we’ve noticed 5 holidays that stand apart from the rest: Memorial Day, Independence Day, Read More

So, you’ve probably heard of Instagram: the techy hipster photo sharing-app that made Flickr extinct. The photo-taking and sharing application that allows users to add digital filters and share them on Instagram and other social networks is a big deal these days.

At first glance, you wouldn’t th Read More