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Google Trends: “Top Charts” is a real-time list of the topics that are currently trending (referenced the most in bogs, articles, video, etc.) or being searched the most on Google. These charts can help you find real-time, relevant topics for blogs and social media posts. Read More

What’s the secret to creating marketing content that people want to share? It’s simple: you need to move your audience. Inspire them. Excite them. Or even outrage them. But DO something that separates you from the masses and gets your audience to feel something or to belong to something, like REI Read More

Donald Trump has an insanely loyal following. How did he do it and what can business owners learn from him? According to Fortune Marketing, small business can learn a thing or two from the Donald about branding! Read More

Thanksgiving means Black Friday deals for many. But let's not forget small business owners and how they impact our society and our economy. This Thanksgiving, give thanks to small business! Read More

Market research is crucial to any successful business. But a lot of small business owners avoid it because they think it’s complicated or outrageously expensive. But there things you can do yourself to research your customers’ behavior, your competition, and your business that can improve your RO Read More

Are you losing your audience immediately by talking about yourself? Your story certainly has a role in your presentation, but not up front. Read more to find out what an audience really wants to hear. Read More

As business owners it can be tough to know where to turn for help and guidance. So this week I’m putting together a list of my personal favorite business resources. Read More

As I’m perusing endless pizza and carwash coupons I noticed a huge difference in how the bigger companies advertised compared to the small local companies. Can you spot the difference between the big company ads and the small company ads? It's HUGE. Read More

Businesses trying to establish their products or services as green often make a potentially lethal mistake: They think their target market is “green Read More

What is it about Marketing that makes everyone on earth think they can do it themselves, despite failure after failure, disappointment after disappointment, and excuse after excuse? Do people not recognize a Marketing failure when they see one? Read More