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In 2011, Google’s Zero Moment of Truth report struck fear into the hearts of marketers and companies alike with its finding that the average consumer reviews 10.4 pieces of content before converting. Read More

Facebook announced support for physical security keys with certain web browsers and mobile devices.

Security engineer Brad Hill said in a Facebook Security note that the option is an alternative to the two-factor authentication solution it currently offers, whereby users receive security codes f Read More

High keyword rankings are the most sought-after achievement in the world of search engine optimization (SEO). Small businesses and brands alike strive to obtain the first organic listing in search results because of the lucrative traffic and lead opportunities that are associated with this position Read More

In this episode of Business Systems Explored, we discuss how to recruit the perfect candidate without being draining you of all your energy. Vinay also share the exact process he uses to hire new recruits at Process Street. Read More

Maybe you have two separate blogs that deal with two elements of your overall business. Maybe you’re rebranding your business and need to rebrand your blog. Perhaps you recently acquired another company and want to incorporate its blog into your own. Or maybe you purchased a relevant domain for the Read More

Explore the explosive growth of social media over the past 12 years and what have become the basic tenets of any social media strategy. Read More

You’re living the dream. After months (or even years) of trying to get approval to purchase a legitimate marketing automation platform, you’re finally off to the races. Read More

Task automation should already be saving you huge amounts of time and effort.

If it’s not, I can only assume that’s because you’re not using it! Read More

If you’ve seen any of CMI’s 2017 Benchmarks, Budgets, and Trends research, you may have noticed that the content marketing industry is growing up. In fact, 28% of B2B marketers, and 30% of B2C marketers now say their program has reached the sophisticated or mature stage of progress – the point wher Read More

Twitter is pulling the plug on Twitter Dashboard, the iOS and desktop application it launched last June to help businesses better connect with users. Read More