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So how can more SMBs embrace the advantages of online marketing? If online marketing is actually more effective than they think and small businesses lack the resources and the knowledge to use it more effectively, how can this change?

Read on to find some answers. Read More

Small businesses can and should brand too. In fact, most of them probably are branding already. If you are a small business owner/manager, follow these steps to build your brand. Read More

The results of our survey of SMBs suggest which online marketing channels are most effective and what the objectives of SMB marketers are. Read More

How do you market your company on a tight budget? Kelly Glass draws on her years of experience as VP of Marketing at Affinity Express, a provider of advertising and marketing production, to share advice with SMB owners and marketers. Read More

How are SMBs advertising and marketing online? Read the surprising results of the Affinity Express survey. Read More

In my several years of exploring the blogging medium, I’ve realized how powerful commenting can be as a way of making new contacts. You can make friends or get business opportunities.

In this post, I explain how you can win friends and influence people just by commenting on blog posts.
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Should you be online? Are online tactics effective? Do the numbers tell the whole story? This article discusses results of a recent survey on the use of online tactics by SMBs. Read More

How do you redesign your existing business cards to include your social media profiles? Here's how we did it, and some other options you can consider. Read More

Five easily avoidable design mistakes that email marketers are still making, and how to avoid them. Read More