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Patient satisfaction and the bottom line of your hospital or medical clinic is directly linked with each other. The more satisfied your patients feel during their visit, the more your bottom line improves. The improved level of satisfaction should also reflect in your HCAHPS scores, which is a deci Read More

Improving HCAHPS (the Hospital Consumer Assessment of Healthcare Providers and Systems) scores is essential because it will reflect in the overall rating for your hospital or medical clinic by Medicare. Because this rating is publicly reported on Medicare website’s Hospital Compare page, it poses a Read More

Patient experience begins with the very first touch point between a patient and caregivers. Traditionally, this might be a phone call, your front desk, or accompanying a family member on a visit. Now it includes access to your website, its ease of navigation, speed of scheduling an appointment thro Read More

Let’s have a look on these trends in healthcare marketing in 2018 which you will need to implement in your marketing strategy for providing better patient experience and generating more revenue from healthcare marketing. Read More

In this part of our 3 Pillars of Healthcare Marketing Success blog series learn about the importance & impact of patient satisfaction for your healthcare practice.

Providing an exceptional level of satisfaction to your patients is something that determines the fate of your healthcare business to Read More

The first edition of our blog series- "3 Pillars of Healthcare Marketing Success” has been published that describes about the importance of a satisfied and loyal patient base, a stellar online reputation, and a robust internet presence. Learn how adopting these 3 essential elements into your health Read More

Healthcare mobile marketing helps doctors improve patient satisfaction is by giving services simultaneously with doing effective marketing. Doctors are achieving this by making users' smartphones, tablets, cell phones or even smart watches their round-the-clock resource for quick reference, continu Read More

Online healthcare marketing makes it possible for you to reach every person in every house of your locality. Marketers perform a deep study on the data related to online activities of the patients in your locality and analyze this data to understand their actual needs. Read More

A greater patient engagement is a win-win situation for both, the patient and the provider. For patients, it contributes to improved health outcomes, and for providers, it ensures a better reputation among their patients which also increases patient referrals for them.

Here are the 5 online meth Read More

Online healthcare marketing strategy is an inbound marketing process where we bring forth all the resources that could bear against various opportunities and threats of a highly competitive healthcare business. Read More