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The PR Verdict: “F” for Berlusconi and his hope of imparting a political legacy. These headlines will define his premiership everything else will be buried in detail. Read More
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How Did Sybrina Fulton Make It Clear She Wasn't Going There? PR Takeaway: When in doubt bat the question back and repeat your key message. Read More
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The PR Verdict: “A” to the Republicans. Getting the Democrats on the defensive when have been in a lead position with female voters was a PR victory. Read More
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The PR Verdict; “F” for Sarah MacIntyre and her relationship with media chums. Claiming the Premier is unavailable should only be used rarely as a PR tactic. Read More
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The PR Verdict “F” for Prudential and Corcoran and the other firms whose brokers were quoted. Fine to have the narcissitic broker grab a headline but what does it say about the rest of the firm? Read More
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Princess Basma Bint Saud Bin Abdulaziz called for five changes she wants in her native Saudi Arabia. The PR Verdict: C: She let the air out of the balloon. Read More
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The PR Verdict: “A” for an impressive career that helped define broadcast journalism. Looking back over interview footage, its clear that ‘nosey and insistent journalism” was always in vogue. Read More
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The PR Verdict: "F" for Murdoch (yet again). Do the confessions emerge just before they are about to come to light? Any thing else to confess while we are here? Read More
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The PR Verdict: “F” for “Samantha Brick The Beautiful”. Her column, read largely by women, annoyed and upset readers. Is this any way to build a following. Read More
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The PR Verdict �

Avatar Posted by denissemarie under News
From http://prverdict.com 4621 days ago
The PR Verdict: “C” for the use of metaphors and analogies in PR. Yes it has its place but what about stating something clearly and unequivocally? Read More
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