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This month’s theme for The Hustle is people who game the system. This is the first of the weekly series. The Secret World of Kindle Gold Rushers So there’s a group of people who make a living churning out dozens of lowbrow Kindle books a month. I call them Kindle Gold Rushers. Some of them make hun Read More

Actionable Retargeting Flash Sale Case Study: How An E-commerce Store Generated $18,750 In Sales From $114 Facebook Marketing Read More

Champions of inbound theory seem to believe that fun content is for the top of the funnel only. The implications are that fun correlates with audience members' lack of familiarity with the solutions they need and that as a prospect nears readiness to purchase, the fun stuff starts to be a distracti Read More

Is original content dead? Me thinks not. I’m convinced that every Marketer on the globe has something original to offer. Read More

There are a couple of articles making their rounds at the moment about a Portuguese Google Webmaster blog, leading some to believe that Google is saying ANY "asking" for a link is unnatural link building.

There are two followup pieces, one is the submitted post from thesempost.com here, the othe Read More

Last week, I read an interesting blog post on the Hubspot Agency blog about the advantages of partnering with another agency when you are starting out and going for growth. The focus was how such a collaboration could mean:

lower costs of winning work
less pitching
work with people Read More

Many of us have known for a while that Google Autocomplete can be a useful tool for identifying keyword opportunities. But did you know it is also an extremely powerful tool for content ideation? Read More

Summer is in full swing and my kindle queue is empty. I am turning to the community of marketing experts for suggestions on marketing and non-marketing related literature. Feel free to provide a brief review. If you are the author of the book please note that in your review. Read More

Instagram makes things a little challenging for bloggers because you only have one clickable link possibility in your bio. But Peg knows you’re a savvy, creative blogger and are ready to surpass that hurdle. In this post, she shares some great tips for bloggers on how to use Instagram with your blo Read More

Content Ideas – That Help Users, Get Traffic, Shares and Links. I often get asked to attend internal brand and marketing meetings for clients I work with regularly. Read More