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Whether your company sells or services heating and air conditioning units, your challenge is marketing your company to potential customers. Of course, this is true of any industry, but an advantage for heating and air conditioning companies is the huge potential customer base–any building with vent Read More

According to the Society For Human Resource Management 2010 Employee Job Satisfaction report, job security and work benefits are the two most important aspects of employee job satisfaction. Both of these are things you, the employer, can control. Satisfied employees are key to a positive work atmos Read More

Since not every opportunity is right for everyone, it is ill-advised to blindly jump at any opportunity. However, as a small businesses, it is necessary that you capitalize on as many opportunities as possible. Capitalizing on opportunities is the basis of our economic system. Unfortunately, opport Read More

Want to read some of the best small business articles from the past week? Check out my small business article round up for the week ending February 18th. Read More

In one of the greatest marketing campaigns ever, IBM teamed with Jeopardy! for the Jeopardy! IBM Challenge. For months prior to the event, the challenge had been promoted on Jeopardy!. In addition to piquing the interest of the casual viewer, the promotion of this man vs. machine contest on Jeopard Read More

Want to read some of the best small business articles from the past week? Check out my small business article round up for the week ending February 11th. Read More

Cutting business costs, both for small and big businesses, is a necessity that may come to the forefront due to an adverse situation such as a sluggish economy or other particular financial challenges that are more specific to your small business. To face these challenges, small business owners sho Read More

Want to read some of the best small business articles from the past week? Check out my small business article round up for the week ending February 4th. Read More

Washington — A U.S. District Judge in Florida has ruled the mandate in the Patient Protection Affordable Care Act (PPACA) requiring individuals to purchase health insurance unconstitutional. Since the PPACA was first introduced, people, myself included, have been talking about the unconstitutionali Read More

Want to read some of the best small business articles from the past week? Check out my small business article round up for the week ending January 28th. Read More