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On August 23rd, the hashtag #smsci was used to facilitate and track the conversation around Dan Zarrella’s “The Science of Social Media” webinar. Hashtracking.com allowed HubSpot to follow the effect of conversations surrounding the event. Its analytics allow users to track campaigns, measure reach Read More

The golden age of daily deals, led by the unprecedented growth of Groupon, seems to be coming to its end. That’s not to say daily deals won’t be sticking around for a long time — clearly there is a business in it — but when two major players withdraw from the space and its biggest player experienc Read More

With marketers questioning whether QR codes (or 2-D barcodes) are worth incorporating into their marketing campaigns, new data released by comScore indicates they just might be gaining some traction. Read More

The Census Bureau recently noted their jump in an otherwise glum report about mom-and-pop businesses, stating that the number of hairdressers and barbers and the shops they work in grew by about 8 percent from 2008 to 2009, one of the few industries to register growth in a tough economic climate. Read More

This tip on how to increase sales is presented by Victor Antonio from http://salesinfluence.tv/. The video is 2 1/2 minutes long.
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This webinar on Why Google+ Matters to Marketers is an Inbound Now video from HubSpot’s Inbound Internet Marketing Blog. The presenter is Shama Kabani who’s only 25 years old but has already made a name for herself on the Internet. Read More

Groupon Inc, which more than doubled subscribers this year to 115 million, plans to abandon the use of a controversial financial measure it once touted as a good indicator of performance, two sources with knowledge of the situation said.
The No. 1 daily deals website, which now dwarfs closest riva Read More

Using Twitter for business can be a tricky proposition, especially if you’ll have several people sending out tweets on your company’s behalf. This webinar focuses on 10 things you need to know about using Twitter for business. Read More

These days the most effective marketing campaigns can be consumed in the time spent on hold making a reservation for at that new restaurant your friends wont shut up about. So, to keep you up to speed, here are a few simple and (that’s right) quick modifications for the time-constrained blogging ma Read More

Is there still any doubt that you can't get away with slamming your boss on Facebook? The absence of face-to-face interaction on the social network has tricked many a user to post about whatever they wish on any number of topics, including frustrations stemming from the workplace. It's a lot easie Read More