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With so many different pet-related businesses out there, it was just a matter of time until marketing and design minded entrepreneurs began focusing their efforts on that niche. Sniff Design Studio does just that. Read More

It's not your parents' eCommerce platform anymore. Today's online storefronts can be set up and added to a website by nontechnical entrepreneurs. You can literally be selling within a couple of hours, and for a few dollars a month (or less!) with these platforms. Read More

When creating an explainer video, for it to be effective you need to make sure that it’s really going to offer benefit and appeal to your target customers. Here are some helpful tips. Read More

Nowadays, WiFi is like a staple ingredient that most business owners prefer to add to their success recipe. Why wouldn’t the small business owners, rather, all business owners, offer WiFi? Here are some of the reasons businesses choose not to offer WiFi. Read More

Since large sums of capital are deployed by venture capitalists who expect significant returns on their investment, attempting to raise money from these institutional investors is in no way a trivial process. Read More

Did you know there are copyright rules for social media that your business needs to follow if you want to stay out of expensive legal trouble? Here are some tips to help you follow the most basic copyright rules when you promote your business online. Read More

Periscope offers business owners a whole new way to interact with customers and social media followers. These tips explain how to use Periscope for business purposes. Read More

Google and other directories allow businesses to have multiple listings and optimize each listing for a specific location. Whether your small business is opening up its second store or its one hundredth store, learning how to manage multiple local listings to dominate local search (and prevent dupl Read More

OSHA could be planning to increase its penalties dramatically in 2016. The increase, assuming it comes, could represent the first change in penalties in 25 years. Read More

Kira Wampler of Lyft shares with us why she prefers to think of marketing in terms of experiences, and why it’s critically important for her to communicate with as many customers as possible. Read More