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Forget about the IPO debacle. Facebook has just launched is new iPhone app for managing Pages. It’s free and downloadable from the U.S. App Store. It’s a great tool to manage Pages on Facebook. It will give you instant gratification, allowing you to check statistics, post, and comment while you are Read More

Users are too busy to read and they just want to skim until something catches their eye. Since pictures can tell an effective story, visual social platforms like Pinterest, Instagram and Tumblr enjoy tremendous growth and popularity. Read More

Social media is essentially used for marketing and for branding. It’s a way to do business and how to connect to each other. This is why social engagement is so critical to the success of your business Read More

With Facebook going public, there has been a lot of discussion about privacy. Facebook has been dealing with privacy issues from the start. Whether you have a business page or a personal page, the privacy issue remains the same. In the days before the internet, brands controlled the messages going Read More

Online Marketing is a two-way conversation between a brand and a customer. Google+ has slowly been expanding its influence online to continue this conversation by becoming a noteworthy business tool for many Internet users. Read More

Contrary to popular belief, email is not dead or even on life support. In fact it is a lifeline to your pocketbook. Ask yourself, “How many times a day do you check your email?” I check mine so many times I can’t event count. Read More

“What is the ROI?” “What are we paying for?” This is a common question we get from our clients and after much soul searching I felt the need to address the question head on. Read More

The days of just sitting in your office are over. For you professional business people you have to put yourself out there…on social media that is. Read More

The days before Pinterest are hard to remember. It has truly taken over the social media sphere in terms of popularity and influence, and it’s now the leading source for driving website traffic. While some engagement measurement tools like Klout already exist, they have yet to integrate Pinterest’s Read More

The only constant in life is change. For social media, this is especially true since it is constantly changing and evolving. Everyday there is a new change or the introduction of a new platform, which can be overwhelming, especially for CEO’s who generally have a full plate. Unfortunately, some CEO Read More