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Now that 2013 is right around the corner, it’s time to discuss what we are going to see in the New Year for online marketing. It’s no secret that online marketing is constantly changing, so predictions can be almost impossible, but there are some durable trends we all need to prepare for. Read More

There are many trends making it more and more challenging to sell and making bargains easier and easier to find. The competition is really heating up and it’s going to change shopping both online and off. What do you need to do to keep up with your competition? Read More

One of the biggest trends we are going to see changing SEO for this coming year is AuthorRank. If you have heard of Pagerank, you have an idea of what sort of tool this is. AuthorRank won’t be a replacement for Pagerank, rather used to inform Pagerank, in the hopes of enabling Google to rank qualit Read More

We noticed a large percentage of our client’s traffic comes from those using mobile devices. This observation made us wonder; for this year’s biggest shopping days, who is doing their shopping via mobile, and what kinds of mobile shopping trends are we going to see? Read More

For some of us, the idea of keeping our branding and messaging consistent comes naturally (or is hammered into us from the start of our career), for others, we need a reminder as to the value of consistent branding and messaging as well as how to do it. It’s really all about integrated marketing an Read More

You have many avenues for gathering leads; trade shows, webinars, your website and social media. Without setting up and utilizing a Customer Relations Management tool – your sales leads could slip through the cracks. Read More

Many of us love walking or driving around during the holidays to see all of the decorations up at homes and in stores. It makes us feel united, festive and nostalgic. It only makes sense to bring those same uniting feelings to your online community. Read More

Is the conversation of achieving excellence taking place across the nonprofit world? Are executives and management even speaking the word within their environments? Do we mention excellence in the same breath that we do change, financial need, donors, innovation, social marketing and branding? Afte Read More

With new social communities going mobile, we try to keep our eyes out for the next mobile sensation. We recently came across an exciting new mobile app and thought we should share it with all of you! It’s called QWIQQ and these clever folks created a simple, new way to share your favorite purchases Read More

LinkedIn added a whole bunch of new features to their company pages. There are upgrades for page branding and other features that should promote smoother networking. What are these updates and how will they benefit the business owner? Read More