From the Page: "Advertising and promoting are important marketing tactics but they are not nearly as crucial as the process of understanding your market.
Marketing is like hunting - advertising is a lot like firing your gun at your target, but just '"firing your gun' doesn't do you any good if you don't know where the game is."
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These stories submitted by Aaronontheweb became hot on BizSugar
The Most Common Marketing Mistake: Advertising = Marketing - Working Smarter
Posted by Aaronontheweb under MarketingFrom http://blog.smartdraw.com 6021 days ago
Made Hot by: on May 30, 2008 12:56 pm
Trackur - Online Reputation Monitoring Tool
Posted by Aaronontheweb under Public RelationsFrom http://www.problogger.net 6027 days ago
Made Hot by: on May 27, 2008 5:49 pm
From the page: "Trackur is an online reputation monitoring tool that has been developed for companies and individuals wanting to take a serious look at what is being said about them in the blogosphere. I can also see the possibilities for using this tool for higher end bloggers who want to track what's being written about them and/or their niche
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Why Startups Fail
Posted by Aaronontheweb under StartupsFrom http://www.vcdave.com 6025 days ago
Made Hot by: on May 27, 2008 1:47 pm
From the page: "An entrepreneur recently asked me why startups fail. Startups fail because they run out of money. You're probably thinking, 'Tell me something I don't already know!' Read on and you'll see that statement is deceptive in its simplicity."
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How To Make It Hard For People To Find Your Startup Online
Posted by Aaronontheweb under StartupsFrom http://onstartups.com 6029 days ago
Made Hot by: on May 25, 2008 6:07 pm
From the page: "I'm going to presume that most startups would like to be found online by people (you know, like potential users or -gasp- customers) . People try really hard to get their internet marketing "right" so as to increase their chances of being found by the right people online. There's a whole industry based on this need. I shoul
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Why Raising VC Funding Does Not Equal Success
Posted by Aaronontheweb under Raising CapitalFrom http://onstartups.com 6028 days ago
Made Hot by: on May 23, 2008 6:56 pm
Getting a round of funding from venture capitalists is not really "success". Sure, it demonstrates that some really smart people think the opportunity is big enough to invest money in it, but it's not success. Sure, it provides some credibility that will help recruit employees, get customers and sign-up partners -- but it's not success.
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Getting It Done On-Time with Simple Project Management - Working Smarter
Posted by Aaronontheweb under ManagementFrom http://blog.smartdraw.com 6029 days ago
Made Hot by: on May 22, 2008 3:27 pm
My background is primarily in software development and like most modern forms of work it's very much a project-driven field. Software developers are notorious for always delivering their projects late and over budget. Why? Because project managers don't fully scope out all of the tasks that must be done, and then they assign arbitrary times to t
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Why the Organization Chart is Not Obsolete
Posted by Aaronontheweb under Human ResourcesFrom http://blog.smartdraw.com 6033 days ago
Made Hot by: on May 18, 2008 8:37 pm
"As someone who has built a business from one person to 40 (and growing fast) I think most entrepreneurs misunderstand org charts and their value even to the smallest business of just one person. Yes, I'm serious: A one person organization that aims to grow needs an org chart!"
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Be a Better Manager - Organize Your Ideas with Mind Maps
Posted by Aaronontheweb under ManagementFrom http://blog.smartdraw.com 6043 days ago
Made Hot by: on May 7, 2008 12:04 am
From the page: "Before I get started solving a new problem I take the time to get my thoughts organized, prioritize concerns, and help formulate an attack plan.
How do I organize my thoughts? I use a Mind Map. "
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Accountability: The Key to Performance Management
Posted by Aaronontheweb under Human ResourcesFrom http://stateparkwaypartners.com 6049 days ago
Made Hot by: on May 1, 2008 3:42 am
This is, however, not the way accountability gets results. In the day-to-day activities of business, where all the work gets done, "hold them accountable" is useless as a management practice. It offers no guidance on how to use accountability to build a successful path from point A to point B.
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Is Your Work a Process? Here's Why It Should Be
Posted by Aaronontheweb under StrategyFrom http://blog.smartdraw.com 6050 days ago
Made Hot by: on April 29, 2008 11:03 pm
From the page: "I wear a lot of hats in the course of my work: analyst, marketer, blogger, developer, and so forth. Every hat requires different routines, and in order to get the best results with each position, I define processes and subsequently follow them."
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