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BuyerZone just got a bit more social. Today, we launched our brand new social media page: BuyerZone on Social Media. As you look around, you'll probably note that it's a pretty simple page.

Well, look again!

There are, in fact, two key aspects that I made sure went into this page as I designe Read More

For those of you that have been celebrating Passover, hang in there! Today is the last day. By tonight, you'll be eating a fabulous pizza while watching the Rugrats Passover Special (or at least I'll be).

To me, the most important aspect of Passover is that it forces us to think about and face t Read More

Last week we talked about our 7 "do's" for your content assets. And this week, we'll cover the seven pitfalls you definitely want to avoid. Ready?
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In order for your B2B site to be successful in search, content and SEO must be equals.

That's right. No more arguments about keyword density. No more rock-paper-scissor-shootouts over article length. And certainly, there can be no more heated discussions over "h tags."

Take it from me, a girl Read More

As 2012 approaches its end, it's a good time for reflection. I'd like to take a brief minute here to share some important things I've learned over the past year, as well as focus areas that are top of mind heading into 2013. Read More

Once you have your social media plan, make sure everyone knows about it. This will help keep your team on track, keep the company in the loop, and keep collaboration going.

Step One: Present your social strategy

Take 15 minutes out of your company's weekly meeting to fill everyone in on your Read More

Pricing intelligence is important to staying competitive. Industry Insights' columnist Gilon Miller explains how retailers can raise prices the right way. Read More

Holiday shopping is starting early this season and retailers need to be ready. Industry Insights' Joe Keenan explains what retailers can do to prepare. Read More

BuyerZone lists the 10 best business technology blogs of 2012. Read what the blogging experts say on the latest tips and trends in mobile and retail technology. Read More