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Facebook Advertising is one of the most effective online advertising platforms today. Unfortunately, most people create poor performing campaigns that fail to generate leads and sales for their business. In this video, I'll show you a simple yet highly effective way to structure your Facebook Ad Read More

A well-designed thank you page not only creates a helps you increase conversions on your website, it also helps to start a customer relationship on the right foot. In this video, I discuss why a thank you page is so important to better conversions and what elements you need to include. Read More

Google Adwords and Facebook Ads are very different advertising platforms with very different types of targeting strategies. Yet, most businesses tend to treat them the same. In this video, I show you the differences between the two ad platforms so you can make an informed choice as to which one w Read More

When it comes to local business, just about everybody turns to the internet first to find the product or service they are looking for.

In 2017, 97% of consumers looked online for local businesses, with 12% looking for a local business online every day. That is according to a survey by Bright Loc Read More

Are you concerned about your privacy on Facebook? In this video, I show you how to see what information Facebook has stored about you that they use to sell to advertisers on the Facebook Ad platform. Read More

Marketing today is all about showing your value to potential customers. It is being present communicating and engaging with your audience and building a relationship with them before they ever become your customer. Read More

Many people find it difficult to make their Google Adwords campaigns profitable. Some give up all together and wonder if it's possible to make Adwords profitable.

In this video, I answer the question if Google Adwords is profitable and tips on how you can make your next Google Adwords campaign a Read More

Starting and running your own business successfully is hard.

I'm sure you've heard the statistics before that most small businesses fail within 5 years. Many people have a vision of what being their own boss looks like, but that is often not reality. Like having a kid, you may think you know w Read More

If you have a retail storefront, you know that increasing costs and a shrinking market is an ongoing concern. In this video, I discuss a marketing strategy to help expand your customer reach beyond your local storefront. Read More

How do you get the most out of customer testimonials on your website? Customer testimonials can be very powerful conversion weapons on your website if done right. Unfortunately, most people use testimonials all wrong.

In this video, we discuss why customer testimonials are so important and how Read More