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An explanation of WhatsApp and why Google is so interested in it. Was it really just to keep it out of Facebook's hands? Read More

Google’s algorithm is complex and ever changing – but some of the basics stay the same. Here is a great infographic from Neil Patel at QuickSprout. Read More

The increasingly omnipotent Google has introduced a number of new features over the last year or so to its Google+ platform. Here’s one you may have heard of but not necessarily investigated too deeply: Hangouts on Air, allowing users to broadcast live video from their Google+ account via YouTube. Read More

LinkedIn remains the elephant in the room for business to business results and for establishing yourself within your professional industry. But how should you use it? Before you post to LinkedIn, here are 5 important LinkedIn post tips for businesses. Read More

Having a Facebook page for your business is one of the most important strategies you need to undertake. Facebook has more global users than any other social network, so not exploiting a Facebook page would be inadvisable. With Facebook Insights you can keep a closer eye on your target audience, who Read More

The Google landscape has changed dramatically in recent years, but it’s fair to say that search engine technology is improving all the time. But that means SEO companies and webmasters in general need to consistently adopt different strategies to make the most of the latest algorithms. In 2014, you Read More

Whilst sometimes it seems that there’s a new social network popping up every minute of the day, many of which fade swiftly into obscurity, some niche networks are more than worth taking a look at. This is especially true if you have a specific audience to address, or even a skillset that you want t Read More

Developing a comprehensive content marketing campaign is challenging, but the results of trying to actively engage readers on a deeper level is more valuable than other forms of advertising. Read More

Nearly ten years ago Facebook was launched and changed the way we interacted with the internet. If you have trouble keeping pace now, look out! Teenagers - the driving force behind social media - will soon change the pace again. Read More

Google is making their push to swap everyone from Classic Analytics to Universal Analytics. This means most of us will be faced with a decision: upgrade now and get used to the system or out it off as long as possible. Before making the decision, find out exactly what it means... Read More